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Thoughts on design, blogging, community, and more.

Substack for Food Bloggers: The Surprising Truth (Data from 2,064 Sites)

How many food bloggers are using Substack? I wanted to know too, so I ran scripts across 2,064 food blogs that run Raptive ads in August 2025. Out of all those sites, just 69 (3.3%) link to a Substack from their website.

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Make Food Blog Recipe Reviews More Useful

On food blogs, the comments often hold as much value as the recipe itself. Readers share substitutions, adaptations, and tips for getting the best results. They explain what went wrong so others can avoid the same mistake. When authors reply to or improve their instructions based on feedback, it builds trust and keeps people coming back.

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Let’s talk image optimization

If you’ve ever wondered whether you need an image optimization plugin on your WordPress site, you’re not alone. This is something we get asked a lot, and like most things in web design, the answer depends on your specific setup. Here’s what we recommend and what to watch out for.

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